Curriculum of Media and Communication Study |
Class level |
Programs |
Courses |
credit in total |
credit unit |
terms |
I. General Courses(4) |
|
|
|
|
|
|
all programs |
Introduction of Chinese |
54 |
3 |
1 |
|
all programs |
Introduction of China |
36 |
2 |
1 |
|
all programs |
Mass Communication Research: Theory and Methodology |
54 |
3 |
1 |
|
all programs |
Media Culture and Media Critics |
54 |
3 |
1 |
II. Core Courses(8) |
|
|
|
|
|
|
Communication
studies |
Communication Theory Research |
54 |
3 |
1 |
|
Telecommunication Study: Theory and Practice |
54 |
3 |
2 |
|
TV and Telecommunication Practice (Lab) |
54 |
3 |
2 |
|
Journalism studies |
Global Media Research |
54 |
3 |
1 |
|
Comparative Research of China and Western Journalism |
54 |
3 |
2 |
|
Multimedia Reporting and Practice (Lab) |
54 |
3 |
2 |
|
Advertising research |
Advertising Communication Theory Research |
54 |
3 |
1 |
|
Media Economy Theory |
54 |
3 |
2 |
|
Advertising Design Practice (Lab) |
54 |
3 |
2 |
|
New media and digital communication |
New Media and Technology |
54 |
3 |
1 |
|
Digital Communication: Research and Practice |
54 |
3 |
2 |
|
Internet Communication Practice (Lab) |
54 |
3 |
2 |
III. Elective Courses(4) |
|
|
|
|
|
|
|
Empirical Research in Communication |
36 |
2 |
2 |
|
|
Journalism Principles and Laws |
36 |
2 |
3 |
|
|
Audience Analysis |
36 |
2 |
2 |
|
|
Digital News Immersion |
36 |
2 |
3 |
|
|
Cultural analysis of the Mass Media |
36 |
2 |
2 |
|
|
International and Intercultural Communication |
36 |
2 |
3 |
|
|
Advertising Plan and Creativity |
36 |
2 |
2 |
|
|
News Media Ethics |
36 |
2 |
3 |
|
|
News Media and Public Opinion |
36 |
2 |
2 |
|
|
Independent Studies |
36 |
2 |
3 |
IV. Dissertation |
|
|
|
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